Mediafleet is a new Supply Chain Solution

January 15, 2026

A Q&A with Manufacturing Manager, Luke Macdivitt

At the Coseley Facility, Mediafleet is bringing together key parts of the UK commercial fleet supply chain in one place – coordinating suppliers, processes, and delivery to reduce lead times and remove complexity for customers.

We spoke to Luke Macdivitt, Manufacturing Manager at Mediafleet, about what attracted him to the business, how the model works in practice, and how he sees it developing.

Q: What attracted you to join Mediafleet?

A: What caught my attention straight away was the idea itself.

Barney showed me around the Witney site, talked me through the expansion plans, and then posed a very simple question – what if the best suppliers in the commercial fleet supply chain could actually work together properly, in one place?

Not loosely connected, not handing vehicles from site to site, but genuinely working side by side at a single facility.

From my point of view, that made a lot of sense. It was practical, logical, and grounded in how manufacturing and supply chains work best. The more I thought about it, the more it felt like something that should already exist. That’s what really sold it to me and ultimately why I decided to join Mediafleet.

Q: What does your day-to-day role involve?

A: My role is focused on coordination and delivery.

I oversee the processes, workflows, and day-to-day coordination of our supply partners operating at the Coseley Facility. The aim is to make sure everyone is working efficiently together and that projects move through the site in a controlled and predictable way.

The objectives are straightforward:

  • reduce vehicle lead times and turnaround times
  • maintain consistently high technical standards
  • remove complexity for our customers
  • deliver work-ready, fit-for-purpose fleet programmes

A key part of that is not compromising. We don’t dilute product choices or technical specifications to make things easier. The whole point of the model is that the best suppliers are working together properly.

Q: How have things developed so far?

A: Very quickly – quicker than I expected, to be honest.

The operation is already extremely busy and demand has built fast. Customers are clearly seeing the benefit of having multiple elements of the supply chain coordinated through one site.

We’re already working with dealer groups like Pentagon and leasing providers including Alphabet, and within my first six months I’ve supported programmes for Cromwell Tools, Kingdom Security, Octopus Energy, and LKQ Euro Car Parts.

There’s a clear appetite in the market for this approach. It’s practical, it saves time, and it removes a lot of friction from what can otherwise be a complicated process.

Q: What are you enjoying most about the role?

A: Surprisingly, it’s the pace and the coordination.

Mediafleet has spent over 25 years building strong relationships across the fleet supply chain, and now those relationships are being brought together in a much more structured way. That includes partners covering telematics, flooring and linings, vehicle conversion, dealer groups, and logistics.

There’s a lot of variety. New partners are coming on site regularly, projects move quickly, and there’s a real sense of momentum. You finish one programme, hand it over, and move straight on to the next.

That variety, and seeing things progress at speed, is probably the most satisfying part of the job.

Q: How do you see this developing long term?

A: I see a very strong future for it.

I’m fully convinced by the supply chain model we’re building. Drawing on my background in manufacturing environments, it’s one of those ideas that feels obvious once you step back and look at it. The question becomes why hasn’t this been done properly before?

What the commercial fleet market needs is capacity, space, inspection capability, logistics, and leading suppliers working together at a central point. That’s exactly what we’re developing at the Coseley Facility.

The site itself is expanding quickly. We’re adding a new compound at the lower end of the site, which will give us capacity for around 1,200 to 1,500 vehicles at any one time. Our logistics partners are scaling up, and overall capability is increasing all the time.

As Mediafleet continues to grow the branding side of the business, my role is to scale the supply chain operation alongside it and deliver more project-managed fleet programmes through the site. Everything we’re seeing so far suggests this model has a long-term future in the UK fleet market.